Marketing Cloud Platform Market
Marketing Cloud Platform Market Size, Share and Industry Analysis Report By Component (Platforms and Services); By Deployment Mode (Public and Private); By Organization Size (Large Enterprises and SMEs); By Marketing Function (Advertising, Designing, Sales Channel, Branding, Communications and Customer Support); By Vertical (Retail, eCommerce , Banking, Financial Services, Insurance, IT, Telecom, Education, Travel, Hospitality, Entertainment, Gaming, Healthcare, Life Sciences and Other Verticals) - Forecast Year 2024 – 2031
Information & Communications Technology // Cloud Computing
The global marketing cloud platform market is
foreseen to grow by 9.1%, from USD 12.15 Billion in 2022 to USD 24.39 Billion in
2030. Increase in customer data management platforms to improve experiences
across marketing, rise of hand-held devices to increase mobile marketing cloud
platforms, social media platforms to allow higher conversion rates is to drive
the market for the upcoming forecast period. However, increase in vendor
lock-ins remains one factor hindering the market growth over the anticipated
period.
Market Definition
What Is Marketing Cloud Platform?
Market Overview
Marketing Cloud Platform: An Emerging
Treatment Option for a Wide Range of Medical Conditions
In today's digital age, marketing has evolved
significantly, with businesses leveraging advanced technologies to reach and
engage their target audiences effectively. One such technology that has
revolutionized the marketing landscape is the Marketing Cloud Platform. This
essay explores the concept of Marketing Cloud Platforms, their significance in
digital marketing, and the top impacting factors that influence their adoption.
Additionally, we will examine relevant government policies aimed at regulating
and promoting the use of Marketing Cloud Platforms.
Understanding Marketing Cloud Platforms
A Marketing Cloud Platform is a comprehensive
suite of marketing tools and technologies that enable businesses to streamline
their marketing efforts, automate processes, and gain valuable insights into
customer behavior. These platforms integrate various modules, such as customer
relationship management (CRM), email marketing, social media management,
analytics, and personalization, into a centralized hub. They provide marketers
with a unified view of their campaigns, allowing for seamless coordination and
data-driven decision-making.
Key Factors Impacting Marketing Cloud
Platforms
a) Data Integration and Analytics: Effective
utilization of a Marketing Cloud Platform requires seamless integration of data
from various sources, including customer interactions, website behavior, social
media engagement, and more. Robust analytics capabilities enable marketers to
extract actionable insights, optimize campaigns, and personalize customer
experiences.
b) Automation and Personalization: Marketing
Cloud Platforms empower marketers to automate repetitive tasks, such as email
campaigns, social media scheduling, and lead nurturing. By leveraging advanced
personalization techniques, businesses can tailor their messaging and offers to
individual customers, enhancing engagement and conversion rates.
c) Scalability and Flexibility: The ability
of a Marketing Cloud Platform to scale and adapt to changing business needs is
crucial. As companies grow and expand their marketing efforts, the platform
should accommodate increased data volumes, handle higher campaign loads, and
integrate with other Components seamlessly.
d) Data Security and Privacy: With the
increasing focus on data privacy regulations, such as the General Data Protection
Regulation (GDPR), marketers must ensure that the Marketing Cloud Platform they
choose adheres to strict data security and privacy standards. Compliance with
regulations and customer trust are vital for maintaining brand reputation.
Government Policies and Regulations
a) Data Protection and Privacy Regulations:
Governments around the world have implemented data protection and privacy
regulations to safeguard consumers' personal information. For example, GDPR in
the European Union mandates that businesses handle customer data responsibly,
obtain consent, and provide transparent privacy practices. Compliance with
these regulations is essential for marketers using Marketing Cloud Platforms to
ensure data privacy and build trust with customers.
b) Anti-Spam Laws: Governments have enacted
laws and regulations to combat unsolicited commercial emails, commonly known as
spam. Marketers using Marketing Cloud Platforms must adhere to these laws, such
as the CAN-SPAM Act in the United States, which sets guidelines for email
marketing practices, including opt-out options and accurate sender information.
c) Consumer Protection Regulations:
Governments aim to protect consumers from false advertising, deceptive
marketing practices, and unfair competition. Marketers using Marketing Cloud
Platforms must ensure compliance with these regulations, such as the Federal
Trade Commission Act in the United States, which prohibits unfair and deceptive
acts or practices in commerce.
Dynamics of Marketing Cloud Platform Market
Drivers in Marketing Cloud Platform Market
Increasing Adoption of Customer Data
Platforms (CDPs) to Enhance Marketing Experience
Customer data platforms (CDPs) enable
marketers to deliver consistent and personalized user experiences across
various channels, including websites, social media, email, advertising, mobile,
and offline channels. By utilizing a CDP, marketers can engage customers
effectively and guide them through their unique journeys. A flexible platform
with extensibility allows for seamless integration of new services and
products, adapting to changing market demands without the need for a complete
overhaul. This flexibility also simplifies upgrades and bug fixes, leading to
improved client satisfaction and retention. Embracing a mobile-first strategy,
which includes mobile apps, responsive interfaces, and mobile marketing
initiatives, is crucial for leveraging the capabilities of mobile devices.
Mobile environments provide abundant signals for marketing automation engines to
deliver highly tailored experiences, as handheld devices are constantly
accessible, enabling marketers to stay connected with customers. Social media
platforms are vital for nurturing relationships with friends, family, and
communities, with more than 51% of marketers reporting increased sales as a
result of cultivating such relationships. Creating a positive impression
through marketing efforts increases the likelihood of customers considering a
company's products or services in the future.
Restraints in Marketing Cloud Platform Market
Growing Concerns of Vendor Lock-In
Vendor lock-in refers to the situation where
customers become heavily reliant on a single service provider, making it
difficult to switch to alternative providers. This dependency arises due to the
effort required to transition to another provider, which can be challenging or
seemingly unattainable. Lock-in is often associated with marketing cloud
platforms, where a single vendor controls the technology, leading to reduced
complexity, a unified data source, consistent user experiences, a single point
of contact, and increased efficiency. However, overreliance on a single vendor
can result in higher subscription costs and limitations on the use of
third-party plugins and tools. Vendors often prioritize their internal tools,
which may not offer the same level of effectiveness as more cost-effective
third-party solutions. The COVID-19 pandemic has presented significant
challenges for companies, highlighting the need for streamlined processes, accurate
reporting across multiple locations, efficient Component operations, and
effective communication among teams. As a result, many companies are investing
in marketing cloud platforms that provide scalability, continual enhancement of
functionality, and support digital transformation. For example, Microsoft has
launched a global skills program initiative aimed at equipping 30 million
individuals worldwide with digital skills by the end of the year. This
initiative combines resources from LinkedIn, GitHub, and Microsoft to drive
digital upskilling. Additionally, the post-pandemic period has witnessed
increased digitalization in sectors such as BFSI, government, retail &
ecommerce, leading to widespread adoption of marketing cloud platforms in these
industries.
Opportunities in Marketing Cloud Platform
Market
Digital Engagement through Virtual Reality
(VR) and Augmented Reality
Virtual Reality (VR) and Augmented Reality
(AR) have gained significant popularity in the gaming industry, and now these
advanced technologies are being harnessed in digital marketing to enhance
business prospects. Various industry sectors, including media, entertainment,
gaming, retail, and education, are strategically investing in and integrating
VR and AR technologies to deliver enhanced customer experiences. Today,
customers increasingly expect personalized interactions from brands. Marketing
cloud platforms offer a valuable opportunity to create targeted and customized
campaigns based on customer preferences, demographics, and behavior. A study
conducted by Salesforce revealed that 78% of consumers are more likely to
become repeat customers when businesses provide personalized experiences. The
rapid growth of digital channels, such as social media, mobile apps, and email,
provides marketing cloud platforms with the opportunity to effectively leverage
these channels. With more people spending time online and engaging with digital
content, marketing cloud platforms can optimize campaigns to reach the right
audience at the right time. These platforms collect and analyze vast amounts of
data from various sources, including customer interactions, website visits, and
social media engagement. By offering powerful analytics and reporting
capabilities, marketing cloud platforms provide valuable insights into customer
behavior, preferences, and campaign performance. By leveraging these
data-driven insights, businesses can make informed decisions and optimize their
marketing strategies. Additionally, marketing cloud platforms are increasingly incorporating
Artificial Intelligence (AI) and Machine Learning (ML) capabilities to enhance
marketing efforts. These technologies enable automation, predictive analytics,
and personalized recommendations, empowering marketers to deliver more targeted
and relevant content. According to a report by Gartner, AI augmentation created
$2.9 trillion of business value and recovered 6.2 billion hours of worker
productivity in the previous year. Marketing cloud platforms facilitate
seamless integration and coordination across multiple marketing channels. This
presents an opportunity to create cohesive cross-channel campaigns that deliver
consistent messaging and experiences to customers. A survey conducted by Ecosystem
found that 73% of marketers agree that cross-channel marketing has a
significant impact on customer retention and loyalty. Furthermore, marketing
cloud platforms offer scalability, allowing businesses to adapt and expand
their marketing efforts as their needs evolve. These platforms can handle large
volumes of data, support global campaigns, and accommodate changing market
dynamics. They also provide flexibility in terms of campaign customization,
enabling businesses to tailor their strategies to specific target segments or
geographic regions. With automation capabilities, marketing cloud platforms
streamline repetitive marketing tasks and enhance efficiency. Automation frees
up marketers to focus on strategic initiatives and creative aspects of their
campaigns. A report highlights that 90% of successful marketers recognize the
importance of marketing automation for the overall success of their marketing
efforts.
Challenges in Marketing Cloud Platform Market
Complying with privacy and data-sharing
regulations
Customer expectations encompass a range of
behaviors and actions that individuals anticipate while interacting with a
company, regardless of changes in data privacy laws. Traditionally, customers
have expected basics such as good service and reasonable prices. However,
modern consumers have significantly higher expectations, including proactive
service, personalized experiences, and seamless integration across digital
channels. Advertisers bear the responsibility of ensuring that their
first-party data and sources of inventory comply with privacy and data-sharing
laws. Compliance requires a high level of collaboration and communication
throughout the Ecosystem by its very nature.
Ecosystem of Marketing Cloud Platform Market
Large enterprises are projected to hold the
largest market size in the marketing cloud platform market during the forecast
period, based on organization size. Large enterprises have the financial
resources to invest in international markets, enabling them to expand their
market share globally. By establishing subsidiaries abroad, these companies can
reduce their dependence on the domestic market and explore growth
opportunities. Well-known brands and a strong brand image achieved through
marketing cloud platforms contribute to customer loyalty. Customers are more
likely to stick with a company and its products when they perceive value for
money and respect from the brand.
Regarding cloud type, the public cloud
segment dominated the global marketing cloud platform market share last year
and is expected to maintain its dominance in the coming years. This can be
attributed to the widespread acceptance of public cloud deployment due to its
easy accessibility and cost-effectiveness. However, the hybrid cloud segment is
anticipated to experience the highest growth rate. Industries such as
government utilities, manufacturing, and healthcare are increasingly adopting
hybrid cloud solutions to address various challenges related to cost,
performance, and security. The benefits offered by hybrid cloud solutions make
them appealing to these sectors.
In terms of end-users, the digital marketing
solution segment dominated the market last year and is expected to continue its
dominance during the forecast period. The rise of digital channels, including
social media, email, and search engines, has emphasized the importance of a
robust digital marketing strategy for businesses. Marketing cloud platforms
provide a centralized hub for managing digital marketing efforts and optimizing
campaigns. Customers now expect personalized experiences from businesses, and
marketing cloud platforms enable enterprises to customize their messaging and
content according to individual customers' preferences, resulting in improved
engagement and customer loyalty.
Among the various end-user sectors, the
retail segment led the market last year and is projected to be the
fastest-growing segment during the forecast period. The retail industry is
increasingly adopting marketing cloud platforms to remain competitive in a
rapidly evolving marketplace. By leveraging the advanced capabilities of these
platforms, retailers can enhance customer engagement, drive sales, and achieve
a higher return on investment (ROI).
In the eCommerce landscape, marketing cloud
platforms have become indispensable tools for businesses aiming to optimize their
digital marketing strategies. These platforms offer tailored solutions
specifically designed for eCommerce, enabling businesses to streamline their
marketing efforts and drive success. By integrating data from multiple sources,
marketing cloud platforms provide valuable insights into customer behavior,
preferences, and purchase patterns. This knowledge empowers eCommerce
businesses to create targeted and personalized campaigns that resonate with
their audience, leading to increased engagement and conversions. Automation
features within marketing cloud platforms allow businesses to automate
repetitive tasks, such as email campaigns and customer segmentation, freeing up
time for marketers to focus on strategic initiatives and creative endeavors.
Seamless integration across multiple marketing channels ensures consistent
messaging and experiences, fostering brand loyalty and customer satisfaction.
Scalability and flexibility offered by marketing cloud platforms enable
businesses to adapt their strategies as market dynamics change. With advanced
analytics and reporting capabilities, businesses can monitor campaign
performance, identify optimization opportunities, and make data-driven
decisions, staying ahead in the highly competitive eCommerce landscape.
Market Segmentation
For the purpose of this report, the global marketing
cloud platform market segmented on the basis of component, deployment mode, marketing
function, organization size vertical, and region:
Component Outlook:
On the basis of Component, the market is
segmented into Platforms, Services.
Further, Platforms is segmented into Customer
Relationship Management, Software-as-a-Service, Business to Business.
Further, Services is segmented into Managed
Services, Professional Services.
Deployment Mode Outlook:
On the basis of deployment mode, the market
is segmented into public cloud, private cloud.
Marketing Function Outlook:
On the basis of marketing function, the
market is segmented into advertising, branding, communications, customer
support, designing, sales channel.
Organization Size Outlook:
On the basis of organization size, the market
is segmented into large enterprises, smes.
Vertical Outlook:
On the basis of vertical, the market is
segmented into banking, ecommerce, entertainment, financial services, gaming,
healthcare & life sciences, insurance, it other verticals, retail.
Figure 1 Marketing Cloud Platform Market By Vertical (Market Size And
Forecast By Value - USD Million, 2022 & 2030)
Regional Outlook (Revenue, USD Million; 2022 & 2030)
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Regional Outlook (Revenue, USD Million; 2020-2030) |
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North America |
U.S. |
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Canada |
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Europe |
Germany |
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U.K. |
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France |
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Spain |
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Italy |
|
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Rest of the Europe |
|
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Asia Pacific |
India |
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Japan |
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China |
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South Korea |
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Australia |
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Rest of Asia-Pacific |
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Middle East & Africa |
UAE |
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Saudi Arabia |
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South Africa |
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Rest of Middle East &
Africa |
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Latin America |
Brazil |
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Mexico |
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Argentina |
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Rest of Latin America |
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Figure 2 Marketing Cloud Platform Market: Regional Dynamics
The marketing cloud platform market is
analyzed geographically, with regions including North America, Europe, Asia
Pacific, Middle East & Africa, and Latin America. North America has
dominated the market, driven by the rapid adoption of marketing cloud platforms
in the United States and Canada. The region is home to leading vendors such as
Adobe, Salesforce, Oracle, Pegasystems, and HubSpot, and is witnessing
significant technological advancements.
In the Asia Pacific region, customers
increasingly expect personalized experiences from businesses. According to a
report, the APAC marketing automation market is projected to grow at a CAGR of
approximately 19.7% during the forecast period. Countries like China, India,
and Japan are the key drivers of growth in this region. Marketing cloud
platforms empower businesses to customize their messaging and content to
individual customers, enhancing engagement and loyalty. China, in particular,
stands as one of the largest markets for marketing cloud platforms in the Asia
Pacific, with tech giants Alibaba, Tencent, and Baidu developing their
platforms to meet the rising demand from domestic businesses. The marketing
cloud platform market in Japan is relatively mature, with local players like
Dentsu and Hakuhodo DY Holdings dominating the market. Southeast Asia's
marketing cloud platform market is in its early stages but growing rapidly,
with local players like Grab and Gojek catering to the increasing demand from
small and medium-sized businesses.
Europe has witnessed significant adoption of
marketing cloud platforms, with the European marketing automation software
market, including marketing cloud platforms, expected to grow at a CAGR of
around 13% during the forecast period.
South America is experiencing a growing
demand for marketing cloud platforms, driven by the increasing adoption of
digital marketing solutions in countries like Brazil and Argentina. However,
specific statistics regarding the adoption of marketing cloud platforms in
South America are limited.
In Africa, the adoption of marketing cloud
platforms is gradually increasing as businesses recognize the significance of
digital marketing. Although specific statistics may be limited, the
availability of cloud-based solutions and the growth of eCommerce contribute to
the adoption of marketing cloud platforms in the region.
Companies Considered And Profiled In This Market Study
The players operating in the market have
undertaken several strategies related to the market in the period 2020-2022.
some of the prominent players in the marketing cloud platform market include
·
ADOBE
·
SALESFORCE
·
ORACLE
·
PEGASYSTEMS
·
HUBSPOT
·
AP
·
SAS
·
REDPOINT GLOBAL
·
CHEETAH DIGITAL
·
ACOUSTIC
·
BRAZE
·
ACQUIA
·
CISION
·
INSIDER
·
SITECORE
·
RESULTICKS
·
FICO
·
SELLIGENT
·
ZETA GLOBAL
·
ALGONOMY
·
PLATFORMLY
·
MAPP
·
CONVERTLAB
·
SOCIALPILOT
·
ONESIGNAL
·
BLUECORE
·
CLEVERTAP
·
OPTIMOVE
·
MOENGAGE
·
ITERABLE.
Global Marketing Cloud Platform Market Report Scope
|
Historical data |
2020 - 2022 |
|
Base year for estimation |
2022 |
|
Forecast period |
2023 - 2030 |
|
Market size value in 2022 |
USD 12.15 Billion |
|
Revenue forecast in 2030 |
USD 24.39 Billion |
|
Growth Rate |
CAGR of 9.1% from 2023 to 2030 |
|
Quantitative units |
Revenue in USD Million/Billion & CAGR from 2023 to 2030 |
|
Report coverage |
Revenue forecast, company share,
competitive landscape, growth factors, and trends |
|
Segments covered |
Component, Deployment Mode, Marketing Function, Organization Size Vertical |
|
Key companies profiled |
Adobe, Salesforce, Oracle |
|
Regional Scope |
North America, Europe, Asia Pacific, Middle East & Africa, Latin
America |
|
Country Scope |
U.S., Canada, Germany, U.K., France, Italy,
Spain, India, Japan, China, Australia, South Korea, Saudi Arabia, UAE, South
Africa, Brazil, Mexico, Argentina |
|
Customization scope |
Free report customization (equivalent to up to 8 analysts’ working
days) with purchase. Addition or alteration to country, regional &
segment scope. |
Component Outlook (Revenue,
USD Million/Billion; 2020-2030)
·
Platforms
·
Services
Deployment Mode Outlook
(Revenue, USD Million/Billion; 2020-2030)
·
Public Cloud
·
Private Cloud
Marketing Function
Outlook (Revenue, USD Million/Billion; 2020-2030)
·
Advertising
·
Branding
·
Communications
·
Customer Support
·
Designing
·
Sales Channel
Organization Size Outlook
(Revenue, USD Million/Billion; 2020-2030)
·
Large Enterprises
·
SMEs
Vertical Outlook
(Revenue, USD Million/Billion; 2020-2030)
·
Banking
·
eCommerce
·
Entertainment
·
Financial Services
·
Gaming
·
Healthcare &
Life Sciences
·
Insurance
·
IT
·
Other Verticals
·
Retail
·
Telecom
·
Travel &
Hospitality
Regional Outlook (Revenue,
USD Million/Billion; 2020-2030)
·
North America
o
U.S.
o
Canada
·
Europe
o
Germany
o
U.K.
o
France
o
Spain
o
Italy
o
Rest of the Europe
·
Asia Pacific
o
India
o
Japan
o
China
o
South Korea
o
Australia
o
Rest of Asia-Pacific
·
Middle East &
Africa
o
UAE
o
Saudi Arabia
o
South Africa
o
Rest of Middle East
& Africa
·
Latin America
o
Brazil
o
Mexico
o
Argentina
o
Rest of Latin
America
Recent Developments In Marketing Cloud Platform Market:
In September 2018, Adobe, a leading provider
of digital marketing solutions, completed its acquisition of Marketo, a
renowned marketing automation platform. The acquisition aimed to strengthen
Adobe's position in the marketing cloud industry by integrating Marketo's
capabilities into its existing suite of marketing tools. With this partnership,
Adobe sought to provide its customers with enhanced marketing automation, lead
management, and engagement solutions.
In June 2019, Salesforce, a prominent CRM and
cloud computing company, announced its acquisition of Tableau, a leading data
analytics and visualization platform. This strategic move aimed to bolster
Salesforce's analytics offerings by integrating Tableau's advanced data
visualization capabilities. The acquisition enabled Salesforce to empower its
customers with powerful data insights and improved decision-making capabilities
within their marketing cloud platform.
In November 2017, Google and Salesforce
announced a strategic partnership to integrate their respective cloud
platforms. This collaboration aimed to bring together Salesforce's CRM
solutions and Google's productivity tools, such as G Suite, Google Analytics,
and Google Cloud. By integrating these platforms, the partnership aimed to
provide marketers with a comprehensive suite of tools for customer engagement,
data analysis, and collaboration.
In October 2018, Oracle, a global provider of
enterprise cloud solutions, acquired DataFox, an AI-based data management
platform. The acquisition aimed to enhance Oracle's data-driven marketing
capabilities by leveraging DataFox's machine learning and natural language
processing technologies. By integrating DataFox's capabilities into its
marketing cloud platform, Oracle aimed to provide its customers with improved
data quality, lead generation, and customer segmentation.
In August 2019, Salesforce completed its
acquisition of Tableau, a leading data visualization and analytics platform.
This strategic move aimed to enhance Salesforce's data analytics capabilities
by integrating Tableau's powerful visualization tools into its marketing cloud
platform. The acquisition enabled Salesforce customers to gain deeper insights
from their marketing data and make data-driven decisions.
In 2018, Adobe acquired Marketo, a renowned
marketing automation platform, to strengthen its marketing cloud offerings.
This partnership allowed Adobe to integrate Marketo's lead management,
personalization, and engagement capabilities into its Experience Cloud
platform. The acquisition aimed to provide marketers with a comprehensive
solution for customer experience management.
In June 2020, Oracle announced a partnership
with Snapchat, a popular social media platform. The collaboration aimed to
enable marketers to leverage Snapchat's advertising capabilities within
Oracle's Data Cloud platform. This partnership provided marketers with enhanced
targeting options and audience segmentation, allowing them to deliver more
personalized and effective advertising campaigns.
In February 2020, Salesforce acquired
Evergage, a leading personalization and customer data platform (CDP). This
acquisition aimed to strengthen Salesforce's capabilities in delivering
personalized experiences by integrating Evergage's AI-driven personalization
technology. The partnership allowed Salesforce to provide marketers with advanced
personalization capabilities across various channels.
In 2019, Adobe, Microsoft, and LinkedIn
announced a strategic partnership to enable better customer experiences and
account-based marketing. The partnership aimed to integrate Adobe's Experience
Cloud with Microsoft's Dynamics 365 CRM platform and LinkedIn's professional
network data. This collaboration provided marketers with a comprehensive
solution for customer engagement and personalized marketing campaigns.
Marketing Cloud Platforms have revolutionized
digital marketing by providing comprehensive tools and technologies to
streamline marketing efforts, enhance personalization, and drive data-driven
decision-making. Factors such as data integration, automation, scalability, and
data security significantly impact the adoption and effectiveness of Marketing
Cloud Platforms. Governments have also implemented policies and regulations to
protect consumer data, prevent spam, and ensure fair marketing practices. By
embracing Marketing Cloud Platforms and adhering to relevant policies,
businesses can unlock the power of digital marketing, deliver personalized
experiences, and drive growth in today's competitive landscape.
|
Chapter
1. Introduction |
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1.1. Market Definition |
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1.2. Research Scope |
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1.2.1. Markets Covered |
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1.2.2. Years Considered for
Study |
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Chapter
2. Executive Summary |
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2.1. Summary Snapshot Market Size
and Forecast, 2020-2030 |
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2.2. Marketing Cloud Platform Market Share
by Component, 2022 vs 2030 (USD Million) |
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2.3. Marketing Cloud Platform Market
Share by Deployment Mode, 2022 vs 2030 (USD Million) |
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2.4. Marketing Cloud Platform Market
Share by Marketing Function, 2022 vs 2030 (USD Million) |
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2.5. Marketing Cloud Platform Market
Share by Organization Size, 2022 vs 2030 (USD Million) |
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2.6. Marketing Cloud Platform Market
Share by Vertical, 2022 vs 2030 (USD Million) |
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2.7. Marketing Cloud Platform Market
Share by Region, 2022 vs 2030 (USD Million) |
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Chapter
3. Key Insights |
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Chapter
4. Marketing Cloud Platform Market Segmentation & Impact Analysis |
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4.1. Marketing Cloud Platform Market
Indicators Analysis |
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4.1.1. Market Drivers
Analysis |
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4.1.1.1. Increase in customer data
management platforms to improve experiences across marketing |
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4.1.1.2. Rise
of hand-held devices to increase mobile marketing cloud platforms |
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4.1.1.3.
Social media platforms to allow higher conversion rates |
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4.1.2. Market Restraint
Analysis |
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4.1.2.1.
Increase in vendor lock-ins |
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4.1.3. Market Opportunity
Analysis |
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4.1.3.1. Increase in
personalized marketing for better user experience (UX) |
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4.1.3.2.
Digital engagement through virtual reality (VR) and augmented reality
(AR) |
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4.2. Regulatory Analysis |
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4.2.1. North America |
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4.2.1.1. U.S. |
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4.2.1.2. Canada |
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4.2.2. Europe |
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4.2.3. Asia Pacific |
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4.2.3.1. India |
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4.2.3.2. Japan |
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4.2.3.3. China |
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4.3. Technological Insights |
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4.4. COVID-19 Impact analysis on
Marketing Cloud Platform Market |
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4.5. Porter’s Five Forces Analysis |
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4.5.1. Bargaining Power of
Buyers/Consumers |
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4.5.2. Bargaining Power of
Suppliers |
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4.5.3. Threat of New Entrants |
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4.5.4. Threat of Substitute
Products |
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4.5.5. Intensity of Competitive
Rivalry |
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4.6. Competitive Metric Space Analysis |
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Chapter
5. Marketing Cloud Platform Market, By Component (Market Size and
Forecast by Value - USD Million, 2020 - 2030) |
|
|
5.1. Marketing Cloud Platform Market,
By Component (Market Size and Forecast by Value - USD Million, 2022 &
2030) |
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5.1.1. Platforms |
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5.1.1.1. Platforms Market Estimates and Forecast,
2020-2030 (USD Million) |
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5.1.1.2. Platforms Market Estimates and Forecast, By
Region, 2020-2030 (USD Million) |
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5.1.1.3. Customer Reltionship Management |
|
|
5.1.1.3.1.
Customer Reltionship Management Market Estimates and Forecast, 2020-2030 (USD
Million) |
|
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5.1.1.3.2. Customer Reltionship Management Market Estimates and
Forecast, By Region, 2020-2030 (USD Million) |
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5.1.1.4. Software-as-a-Service |
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5.1.1.4.1. Software-as-a-Service Market Estimates and Forecast,
2020-2030 (USD Million) |
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5.1.1.4.2. Software-as-a-Service Market Estimates and Forecast, By
Region, 2020-2030 (USD Million) |
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5.1.1.5. Bussiness to Business |
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|
5.1.1.5.1. Bussiness to Business Market Estimates and Forecast,
2020-2030 (USD Million) |
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5.1.1.5.2. Bussiness to Business Market Estimates and Forecast, By
Region, 2020-2030 (USD Million) |
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5.1.2. Services |
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5.1.2.1. Services Market
Estimates and Forecast, 2020-2030 (USD Million) |
|
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5.1.2.2. Services
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
5.1.2.3. Managed Services |
|
|
5.1.2.3.1. Managed Services Market
Estimates and Forecast, 2020-2030 (USD Million) |
|
|
5.1.2.3.2. Managed Services Market Estimates and Forecast, By Region,
2020-2030 (USD Million) |
|
|
5.1.2.4. Professional Services |
|
|
5.1.2.4.1. Professional Services Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
5.1.2.4.2.
Professional Services Market Estimates and Forecast, By Region, 2020-2030
(USD Million) |
|
|
Chapter
6. Marketing Cloud Platform Market, By Deployment Mode (Market Size and
Forecast by Value - USD Million, 2020 - 2030) |
|
|
6.1. Marketing Cloud Platform Market,
By Deployment Mode (Market Size and Forecast by Value - USD Million, 2022
& 2030) |
|
|
6.1.1. Public Cloud |
|
|
6.1.1.1. Public Cloud Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
6.1.1.2. Public Cloud Market Estimates and Forecast,
By Region, 2020-2030 (USD Million) |
|
|
6.1.2. Private Cloud |
|
|
6.1.2.1. Private Cloud Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
6.1.2.2. Private Cloud Market Estimates and
Forecast, By Region, 2020-2030 (USD Million) |
|
|
Chapter
7. Marketing Cloud Platform Market, By Marketing Function (Market Size
and Forecast by Value - USD Million, 2020 - 2030) |
|
|
7.1. Marketing Cloud Platform Market,
By Marketing Function (Market Size and Forecast by Value - USD Million, 2022
& 2030) |
|
|
7.1.1. Advertising |
|
|
7.1.1.1. Advertising Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
7.1.1.2. Advertising Market Estimates and Forecast,
By Region, 2020-2030 (USD Million) |
|
|
7.1.2. Branding |
|
|
7.1.2.1. Branding Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
7.1.2.2. Branding Market Estimates and Forecast, By
Region, 2020-2030 (USD Million) |
|
|
7.1.3. Communications |
|
|
7.1.3.1.
Communications Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
7.1.3.2.
Communications Market Estimates and Forecast, By Region, 2020-2030 (USD
Million) |
|
|
7.1.4. Customer Support |
|
|
7.1.4.1. Customer
Support Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
7.1.4.2. Customer
Support Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
7.1.5. Designing |
|
|
7.1.5.1. Designing Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
7.1.5.2. Designing Market Estimates and Forecast, By
Region, 2020-2030 (USD Million) |
|
|
7.1.6. Sales Channel |
|
|
7.1.6.1. Sales Channel Market Estimates and
Forecast, 2020-2030 (USD Million) |
|
|
7.1.6.2. Sales Channel Market Estimates and
Forecast, By Region, 2020-2030 (USD Million) |
|
|
Chapter
8. Marketing Cloud Platform Market, By Organization Size (Market Size
and Forecast by Value - USD Million, 2020 - 2030) |
|
|
8.1. Marketing Cloud Platform Market,
By Organization Size (Market Size and Forecast by Value - USD Million, 2022
& 2030) |
|
|
8.1.1. Large Enterprises |
|
|
8.1.1.1. Large Enterprises Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
8.1.1.2. Large Enterprises Market Estimates and
Forecast, By Region, 2020-2030 (USD Million) |
|
|
8.1.2. SMEs |
|
|
8.1.2.1. SMEs Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
8.1.2.2. SMEs Market Estimates and Forecast, By
Region, 2020-2030 (USD Million) |
|
|
Chapter
9. Marketing Cloud Platform Market, By Vertical (Market Size and
Forecast by Value - USD Million, 2020 - 2030) |
|
|
9.1. Marketing Cloud Platform Market,
By Vertical (Market Size and Forecast by Value - USD Million, 2022 &
2030) |
|
|
9.1.1. Banking |
|
|
9.1.1.1. Banking Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
9.1.1.2. Banking Market Estimates and Forecast, By
Region, 2020-2030 (USD Million) |
|
|
9.1.2. eCommerce |
|
|
9.1.2.1. eCommerce Market Estimates and Forecast,
2020-2030 (USD Million) |
|
|
9.1.2.2. eCommerce Market Estimates and Forecast,
By Region, 2020-2030 (USD Million) |
|
|
9.1.3. Entertainment |
|
|
9.1.3.1.
Entertainment Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.3.2.
Entertainment Market Estimates and Forecast, By Region, 2020-2030 (USD
Million) |
|
|
9.1.4. Financial Services |
|
|
9.1.4.1. Financial
Services Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.4.2. Financial
Services Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
9.1.5. Gaming |
|
|
9.1.5.1. Gaming Market Estimates and
Forecast, 2020-2030 (USD Million) |
|
|
9.1.5.2. Gaming
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
9.1.6. Healthcare & Life
Sciences |
|
|
9.1.6.1. Healthcare & Life
Sciences Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.6.2. Healthcare
& Life Sciences Market Estimates and Forecast, By Region, 2020-2030 (USD
Million) |
|
|
9.1.7. Insurance |
|
|
9.1.7.1. Insurance
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.7.2. Insurance
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
9.1.8. IT |
|
|
9.1.8.1. IT Market
Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.8.2. IT Market
Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
9.1.9. Retail |
|
|
9.1.9.1. Retail
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.9.2. Retail
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
9.1.10. Telecom |
|
|
9.1.10.1. Telecom
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.10.2. Telecom
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
9.1.11. Travel &
Hospitality |
|
|
9.1.11.1. Travel
& Hospitality Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.11.2. Travel
& Hospitality Market Estimates and Forecast, By Region, 2020-2030 (USD
Million) |
|
|
9.1.12. Other Verticals |
|
|
9.1.12.1. Other
Verticals Market Estimates and Forecast, 2020-2030 (USD Million) |
|
|
9.1.12.2. Other Verticals
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
|
Chapter
10. Marketing Cloud Platform Market, By Region (Market Size and Forecast by
Value - USD Million, 2020 - 2030) |
|
|
10.1. Marketing Cloud Platform Market,
By Region (Market Size and Forecast by Value - USD Million, 2022 & 2030) |
|
|
10.2. North America |
|
|
10.2.1. North America Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.2.2. North America Marketing
Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.2.3. North America Marketing
Cloud Platform Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.2.4. North America Marketing
Cloud Platform Market, By Organization Size, 2020-2030 (USD Million) |
|
|
10.2.5. North America Marketing
Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.2.6. North America Marketing
Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
|
10.2.7. U.S. |
|
|
10.2.7.1. U.S.
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.2.7.2. U.S.
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.2.7.3. U.S.
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.2.7.4. U.S.
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.2.7.5. U.S.
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.2.8. Canada |
|
|
10.2.8.1. Canada
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.2.8.2. Canada
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.2.8.3. Canada
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.2.8.4. Canada
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.2.8.5. Canada Marketing
Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.3. Europe |
|
|
10.3.1. Europe Marketing Cloud
Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.3.2. Europe Marketing Cloud
Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.3.3. Europe Marketing Cloud
Platform Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.3.4. Europe Marketing Cloud Platform
Market, By Organization Size, 2020-2030 (USD Million) |
|
|
10.3.5. Europe Marketing Cloud
Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.3.6. Europe Marketing Cloud
Platform Market, By Country, 2020-2030 (USD Million) |
|
|
10.3.7. Germany |
|
|
10.3.7.1. Germany
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.3.7.2. Germany
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.3.7.3. Germany
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.3.7.4. Germany
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.3.7.5. Germany
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.3.8. U.K. |
|
|
10.3.8.1. U.K. Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.3.8.2. U.K.
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.3.8.3. U.K.
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.3.8.4. U.K.
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.3.8.5. U.K.
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.3.9. France |
|
|
10.3.9.1. France Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.3.9.2. France
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.3.9.3. France
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.3.9.4. France
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.3.9.5. France
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.3.10. Spain |
|
|
10.3.10.1. Spain
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.3.10.2. Spain
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.3.10.3. Spain
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.3.10.4. Spain
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.3.10.5. Spain
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.3.11. Italy |
|
|
10.3.11.1. Italy Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.3.11.2. Italy
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.3.11.3. Italy Marketing Cloud Platform
Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.3.11.4. Italy
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.3.11.5. Italy Marketing Cloud Platform
Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.3.12. Rest of Europe |
|
|
10.3.12.1. Rest of
Europe Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.3.12.2. Rest
of Europe Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
|
10.3.12.3. Rest
of Europe Marketing Cloud Platform Market, By Marketing Function, 2020-2030
(USD Million) |
|
|
10.3.12.4. Rest
of Europe Marketing Cloud Platform Market, By Organization Size, 2020-2030
(USD Million) |
|
|
10.3.12.5. Rest of Europe Marketing Cloud
Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.4. Asia Pacific |
|
|
10.4.1. Asia Pacific Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.4.2. Asia Pacific Marketing
Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.4.3. Asia Pacific Marketing
Cloud Platform Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.4.4. Asia Pacific Marketing
Cloud Platform Market, By Organization Size, 2020-2030 (USD Million) |
|
|
10.4.5. Asia Pacific Marketing
Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.4.6. Asia Pacific Marketing
Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
|
10.4.7. India |
|
|
10.4.7.1. India
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.4.7.2. India Marketing Cloud
Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.4.7.3. India
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.4.7.4. India Marketing Cloud Platform
Market, By Organization Size, 2020-2030 (USD Million) |
|
|
10.5.7.5. India
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.4.8. Japan |
|
|
10.4.8.1. Japan Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.4.8.2. Japan
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.4.8.3. Japan Marketing Cloud Platform
Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.4.8.4. Japan
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.5.8.5. Japan
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.4.9. China |
|
|
10.4.9.1. China Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.4.9.2. China
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.4.9.3. China
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.4.9.4. China
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.5.10.5. China
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.4.10. South Korea |
|
|
10.4.10.1. South
Korea Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.4.10.2. South
Korea Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
|
10.4.10.3. South Korea
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.4.10.4. South
Korea Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.5.10.5. South
Korea Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.4.11. Australia |
|
|
10.4.11.1.
Australia Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
|
10.4.11.2. Australia
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.4.11.3.
Australia Marketing Cloud Platform Market, By Marketing Function, 2020-2030
(USD Million) |
|
|
10.4.11.4. Australia
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.5.11.5.
Australia Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD
Million) |
|
|
10.4.12. Rest of Asia Pacific |
|
|
10.4.12.1. Rest
of Asia Pacific Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
|
10.4.12.2. Rest
of Asia Pacific Marketing Cloud Platform Market, By Deployment Mode,
2020-2030 (USD Million) |
|
|
10.4.12.3. Rest
of Asia Pacific Marketing Cloud Platform Market, By Marketing Function,
2020-2030 (USD Million) |
|
|
10.4.12.4. Rest
of Asia Pacific Marketing Cloud Platform Market, By Organization Size,
2020-2030 (USD Million) |
|
|
10.5.12.5. Rest
of Asia Pacific Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD
Million) |
|
|
10.5. Middle East & Africa |
|
|
10.5.1. Middle East & Africa
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.5.2. Middle East & Africa
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.5.3. Middle East &
Africa Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.5.4. Middle East &
Africa Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.5.5. Middle East &
Africa Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.5.6. Middle East &
Africa Marketing Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
|
10.5.7. UAE |
|
|
10.5.7.1. UAE
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.5.7.2. UAE
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.5.7.3. UAE
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.5.7.4. UAE Marketing
Cloud Platform Market, By Organization Size, 2020-2030 (USD Million) |
|
|
10.5.7.5. UAE
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.5.8. Saudi Arabia |
|
|
10.5.8.1. Saudi Arabia Marketing Cloud
Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.5.8.2. Saudi
Arabia Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
|
10.5.8.3. Saudi Arabia Marketing Cloud
Platform Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.5.8.4. Saudi
Arabia Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.5.8.5. Saudi Arabia Marketing
Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.5.9. South Africa |
|
|
10.5.9.1. South Africa
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.5.9.2. South
Africa Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
|
10.5.9.3. South
Africa Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.5.9.4. South
Africa Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.5.9.5. South
Africa Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.5.10. Rest of Middle East
& Africa |
|
|
10.5.10.1. Rest
of Middle East & Africa Marketing Cloud Platform Market, By Component, 2020-2030
(USD Million) |
|
|
10.5.10.2. Rest
of Middle East & Africa Marketing Cloud Platform Market, By Deployment
Mode, 2020-2030 (USD Million) |
|
|
10.5.10.3. Rest
of Middle East & Africa Marketing Cloud Platform Market, By Marketing
Function, 2020-2030 (USD Million) |
|
|
10.5.10.4. Rest
of Middle East & Africa Marketing Cloud Platform Market, By Organization
Size, 2020-2030 (USD Million) |
|
|
10.5.10.5. Rest of Middle East
& Africa Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD
Million) |
|
|
10.6. Latin America |
|
|
10.6.1. Latin America Marketing
Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.6.2. Latin America Marketing
Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.6.3. Latin America Marketing
Cloud Platform Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.6.4. Latin America Marketing
Cloud Platform Market, By Organization Size, 2020-2030 (USD Million) |
|
|
10.6.5. Latin America Marketing
Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.6.6. Latin America Marketing
Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
|
10.6.7. Brazil |
|
|
10.6.7.1. Brazil
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.6.7.2. Brazil Marketing
Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.6.7.3. Brazil
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.6.7.4. Brazil
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.6.7.5. Brazil
Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.6.8. Mexico |
|
|
10.6.8.1. Mexico
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
|
10.6.8.2. Mexico
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
|
10.6.8.3. Mexico
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.6.8.4. Mexico
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
|
10.6.8.5. Mexico Marketing
Cloud Platform Market, By Vertical, 2020-2030 (USD Million) |
|
|
10.6.9. Argentina |
|
|
10.6.9.1.
Argentina Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
|
10.6.9.2.
Argentina Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
|
10.6.9.3. Argentina
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
|
10.6.9.4.
Argentina Marketing Cloud Platform Market, By Organization Size, 2020-2030
(USD Million) |
|
|
10.6.9.5.
Argentina Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD
Million) |
|
|
10.6.10. Rest of Latin America |
|
|
10.6.10.1. Rest of
Latin America Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
|
10.6.10.2. Rest
of Latin America Marketing Cloud Platform Market, By Deployment Mode,
2020-2030 (USD Million) |
|
|
10.6.10.3. Rest of Latin America Marketing
Cloud Platform Market, By Marketing Function, 2020-2030 (USD Million) |
|
|
10.6.10.4. Rest
of Latin America Marketing Cloud Platform Market, By Organization Size,
2020-2030 (USD Million) |
|
|
10.6.10.5. Rest
of Latin America Marketing Cloud Platform Market, By Vertical, 2020-2030 (USD
Million) |
|
|
Chapter
11. Competitive Landscape |
|
|
11.1. Market Revenue Share by
Manufacturers |
|
|
11.2. Competitor’s Positioning |
|
|
11.3. Strategy Benchmarking |
|
|
11.3.1. Partnership &
Agreement |
|
|
11.3.2. New Product
Development |
|
|
11.3.3. Mergers &
Acquisitions |
|
|
11.3.4. Investment &
Expansion |
|
|
11.4. Vendor Landscape |
|
|
11.4.1. Distributors |
|
|
11.4.2. North America |
|
|
11.4.3. Europe |
|
|
11.4.4. Asia Pacific |
|
|
11.4.5. Middle East &
Africa |
|
|
11.4.6. Latin America |
|
|
11.5. Zettabyte Analytics Insights for
Competitive Landscape |
|
|
Chapter
12. Company Profiles |
|
|
12.1. Adobe |
|
|
12.1.1. Company Overview |
|
|
12.1.2. Products Offered |
|
|
12.1.3. Financials |
|
|
12.1.4. Recent
Development |
|
|
12.2. Salesforce |
|
|
12.2.1. Company Overview |
|
|
12.2.2. Products Offered |
|
|
12.2.3. Financials |
|
|
12.2.4. Recent
Development |
|
|
12.3. Oracle |
|
|
12.3.1. Company Overview |
|
|
12.3.2. Products Offered |
|
|
12.3.3. Financials |
|
|
12.3.4. Recent
Development |
|
|
12.4. Pegasystems |
|
|
12.4.1. Company Overview |
|
|
12.4.2. Products Offered |
|
|
12.4.3. Financials |
|
|
12.4.4. Recent
Development |
|
|
12.5. Hubspot |
|
|
12.5.1. Company Overview |
|
|
12.5.2. Products Offered |
|
|
12.5.3. Financials |
|
|
12.5.4. Recent
Development |
|
|
12.6. Ap |
|
|
12.6.1. Company Overview |
|
|
12.6.2. Products Offered |
|
|
12.6.3. Financials |
|
|
12.6.4. Recent
Development |
|
|
12.7. Sas |
|
|
12.7.1. Company Overview |
|
|
12.7.2. Products Offered |
|
|
12.7.3. Financials |
|
|
12.7.4. Recent
Development |
|
|
12.8. Redpoint Global |
|
|
12.8.1. Company Overview |
|
|
12.8.2. Products Offered |
|
|
12.8.3. Financials |
|
|
12.8.4. Recent
Development |
|
|
12.9. Cheetah Digital |
|
|
12.9.1. Company Overview |
|
|
12.9.2. Products Offered |
|
|
12.9.3. Financials |
|
|
12.9.4. Recent
Development |
|
|
12.10. Acoustic |
|
|
12.10.1. Company Overview |
|
|
12.10.2. Products Offered |
|
|
12.10.3. Financials |
|
|
12.10.4. Recent
Development |
|
|
12.11. Braze |
|
|
12.11.1. Company Overview |
|
|
12.11.2. Products Offered |
|
|
12.11.3. Financials |
|
|
12.11.4. Recent
Development |
|
|
12.12. Acquia |
|
|
12.12.1. Company Overview |
|
|
12.12.2. Products Offered |
|
|
12.12.3. Financials |
|
|
12.12.4. Recent
Development |
|
|
12.13. Cision |
|
|
12.13.1. Company Overview |
|
|
12.13.2. Products Offered |
|
|
12.13.3. Financials |
|
|
12.13.4. Recent
Development |
|
|
12.14. Insider |
|
|
12.14.1. Company Overview |
|
|
12.14.2. Products Offered |
|
|
12.14.3. Financials |
|
|
12.14.4. Recent
Development |
|
|
12.15. Sitecore |
|
|
12.15.1. Company Overview |
|
|
12.15.2. Products Offered |
|
|
12.15.3. Financials |
|
|
12.15.4. Recent
Development |
|
|
12.16. Resulticks |
|
|
12.16.1. Company Overview |
|
|
12.16.2. Products Offered |
|
|
12.16.3. Financials |
|
|
12.16.4. Recent Development |
|
|
12.17. Fico |
|
|
12.17.1. Company Overview |
|
|
12.17.2. Products Offered |
|
|
12.17.3. Financials |
|
|
12.17.4. Recent
Development |
|
|
12.18. Selligent |
|
|
12.18.1. Company Overview |
|
|
12.18.2. Products Offered |
|
|
12.18.3. Financials |
|
|
12.18.4. Recent
Development |
|
|
12.19. Zeta Global |
|
|
12.19.1. Company Overview |
|
|
12.19.2. Products Offered |
|
|
12.19.3. Financials |
|
|
12.19.4. Recent
Development |
|
|
12.20. Algonomy |
|
|
12.20.1. Company Overview |
|
|
12.20.2. Products Offered |
|
|
12.20.3. Financials |
|
|
12.20.4. Recent
Development |
|
|
12.21. Platformly |
|
|
12.21.1. Company Overview |
|
|
12.21.2. Products Offered |
|
|
12.21.3. Financials |
|
|
12.21.4. Recent
Development |
|
|
12.22. Mapp |
|
|
12.22.1. Company Overview |
|
|
12.22.2. Products Offered |
|
|
12.22.3. Financials |
|
|
12.22.4. Recent
Development |
|
|
12.23. Convertlab |
|
|
12.23.1. Company Overview |
|
|
12.23.2. Products Offered |
|
|
12.23.3. Financials |
|
|
12.23.4. Recent
Development |
|
|
12.24. Socialpilot |
|
|
12.24.1. Company Overview |
|
|
12.24.2. Products Offered |
|
|
12.24.3. Financials |
|
|
12.24.4. Recent
Development |
|
|
12.25. Onesignal |
|
|
12.25.1. Company Overview |
|
|
12.25.2. Products Offered |
|
|
12.25.3. Financials |
|
|
12.25.4. Recent Development |
|
|
12.26. Bluecore |
|
|
12.26.1. Company Overview |
|
|
12.26.2. Products Offered |
|
|
12.26.3. Financials |
|
|
12.26.4. Recent
Development |
|
|
12.27. Clevertap |
|
|
12.27.1. Company Overview |
|
|
12.27.2. Products Offered |
|
|
12.27.3. Financials |
|
|
12.27.4. Recent
Development |
|
|
12.28. Optimove |
|
|
12.28.1. Company Overview |
|
|
12.28.2. Products Offered |
|
|
12.28.3. Financials |
|
|
12.28.4. Recent
Development |
|
|
12.29. Moengage |
|
|
12.29.1. Company Overview |
|
|
12.29.2. Products Offered |
|
|
12.29.3. Financials |
|
|
12.29.4. Recent
Development |
|
|
12.30. Iterable |
|
|
12.30.1. Company Overview |
|
|
12.30.2. Products Offered |
|
|
12.30.3. Financials |
|
|
12.30.4. Recent
Development |
|
|
Chapter
12. Research Methodology |
|
|
12.1. Research Sources |
|
|
12.1.1. Primary |
|
|
12.1.2. Secondary |
|
|
12.12. Market Size Estimation |
|
|
Chapter
13. Appendix |
|
|
13.1.
Discussion guide |
|
|
13.2. Knowledge
Store: Zettabyte Analytics Subscription Portal |
|
|
13.3.
Available Customizations |
|
|
13.4.
Associated Zettabyte Analytics Reports |
|
|
List of
Tables |
|
|
Table 1 |
Marketing
Cloud Platform Market, By Component (Market Size and Forecast by Value - USD
Million, 2022 & 2030) |
|
Table 2 |
Platforms
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 3 |
Platforms
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 4 |
Services
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 5 |
Services
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 6 |
Marketing
Cloud Platform Market, By Deployment Mode (Market Size and Forecast by Value
- USD Million, 2022 & 2030) |
|
Table 7 |
Public
Cloud Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 8 |
Public
Cloud Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 9 |
Marketing
Cloud Platform Market, By Marketing Function (Market Size and Forecast by
Value - USD Million, 2022 & 2030) |
|
Table 10 |
Advertising
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 11 |
Advertising
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 12 |
Branding
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 13 |
Branding
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 14 |
Communications
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 15 |
Communications
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 16 |
Marketing
Cloud Platform Market, By Organization Size (Market Size and Forecast by
Value - USD Million, 2022 & 2030) |
|
Table 17 |
Large
Enterprises Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 18 |
Large
Enterprises Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 19 |
SMEs
Market Estimates and Forecast, 2020-2030 (USD Million) |
|
Table 20 |
SMEs
Market Estimates and Forecast, By Region, 2020-2030 (USD Million) |
|
Table 21 |
North
America Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
Table 22 |
North
America Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
Table 23 |
North
America Marketing Cloud Platform Market, By Marketing Function, 2020-2030
(USD Million) |
|
Table 24 |
North
America Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 25 |
North
America Marketing Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
Table 26 |
U.S.
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 27 |
U.S.
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 28 |
U.S.
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD Million) |
|
Table 29 |
U.S.
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 30 |
Canada
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 31 |
Canada
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 32 |
Canada
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 33 |
Canada
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 34 |
Europe
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 35 |
Europe
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 36 |
Europe
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 37 |
Europe Marketing
Cloud Platform Market, By Organization Size, 2020-2030 (USD Million) |
|
Table 38 |
Europe
Marketing Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
Table 39 |
Germany
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 40 |
Germany
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 41 |
Germany
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 42 |
Germany
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 43 |
U.K.
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 44 |
U.K.
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 45 |
U.K.
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 46 |
U.K.
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 47 |
France
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 48 |
France
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 49 |
France
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 50 |
France
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 51 |
Spain
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 52 |
Spain
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 53 |
Spain
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 54 |
Spain
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 55 |
Italy
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 56 |
Italy
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 57 |
Italy
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 58 |
Italy
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 59 |
Rest of
Europe Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 60 |
Rest of
Europe Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
Table 61 |
Rest of
Europe Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 62 |
Rest of
Europe Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 63 |
Asia
Pacific Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
Table 64 |
Asia
Pacific Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
Table 65 |
Asia Pacific
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 66 |
Asia
Pacific Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 67 |
Asia
Pacific Marketing Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
Table 68 |
India
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 69 |
India
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 70 |
India
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 71 |
India
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 72 |
Japan
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 73 |
Japan
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 74 |
Japan
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 75 |
Japan
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 76 |
China
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 77 |
China
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 78 |
China
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 79 |
China
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 80 |
South
Korea Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 81 |
South
Korea Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
Table 82 |
South
Korea Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 83 |
South
Korea Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 84 |
Australia
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 85 |
Australia
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 86 |
Australia
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 87 |
Australia
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 88 |
Rest of
Asia Pacific Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
Table 89 |
Rest of
Asia Pacific Marketing Cloud Platform Market, By Deployment Mode, 2020-2030
(USD Million) |
|
Table 90 |
Rest of
Asia Pacific Marketing Cloud Platform Market, By Marketing Function,
2020-2030 (USD Million) |
|
Table 91 |
Rest of
Asia Pacific Marketing Cloud Platform Market, By Organization Size, 2020-2030
(USD Million) |
|
Table 92 |
Middle
East & Africa Marketing Cloud Platform Market, By Component, 2020-2030
(USD Million) |
|
Table 93 |
Middle
East & Africa Marketing Cloud Platform Market, By Deployment Mode,
2020-2030 (USD Million) |
|
Table 94 |
Middle
East & Africa Marketing Cloud Platform Market, By Marketing Function,
2020-2030 (USD Million) |
|
Table 95 |
Middle
East & Africa Marketing Cloud Platform Market, By Organization Size,
2020-2030 (USD Million) |
|
Table 96 |
Middle
East & Africa Marketing Cloud Platform Market, By Country, 2020-2030 (USD
Million) |
|
Table 97 |
UAE
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 98 |
UAE
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 99 |
UAE
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 100 |
UAE
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 101 |
Saudi
Arabia Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 102 |
Saudi
Arabia Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
Table 103 |
Saudi
Arabia Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 104 |
Saudi
Arabia Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 105 |
South
Africa Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 106 |
South
Africa Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
Table 107 |
South
Africa Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 108 |
South
Africa Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 109 |
Rest of
Middle East & Africa Marketing Cloud Platform Market, By Component,
2020-2030 (USD Million) |
|
Table 110 |
Rest of
Middle East & Africa Marketing Cloud Platform Market, By Deployment Mode,
2020-2030 (USD Million) |
|
Table 111 |
Rest of
Middle East & Africa Marketing Cloud Platform Market, By Marketing
Function, 2020-2030 (USD Million) |
|
Table 112 |
Rest of
Middle East & Africa Marketing Cloud Platform Market, By Organization
Size, 2020-2030 (USD Million) |
|
Table 113 |
Latin
America Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
Table 114 |
Latin
America Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD
Million) |
|
Table 115 |
Latin
America Marketing Cloud Platform Market, By Marketing Function, 2020-2030
(USD Million) |
|
Table 116 |
Latin
America Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 117 |
Latin America
Marketing Cloud Platform Market, By Country, 2020-2030 (USD Million) |
|
Table 118 |
Brazil
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 119 |
Brazil
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 120 |
Brazil
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 121 |
Brazil
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 122 |
Mexico
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 123 |
Mexico
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 124 |
Mexico
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 125 |
Mexico
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 126 |
Argentina
Marketing Cloud Platform Market, By Component, 2020-2030 (USD Million) |
|
Table 127 |
Argentina
Marketing Cloud Platform Market, By Deployment Mode, 2020-2030 (USD Million) |
|
Table 128 |
Argentina
Marketing Cloud Platform Market, By Marketing Function, 2020-2030 (USD
Million) |
|
Table 129 |
Argentina
Marketing Cloud Platform Market, By Organization Size, 2020-2030 (USD
Million) |
|
Table 130 |
Rest of
Latin America Marketing Cloud Platform Market, By Component, 2020-2030 (USD
Million) |
|
Table 131 |
Rest of
Latin America Marketing Cloud Platform Market, By Deployment Mode, 2020-2030
(USD Million) |
|
Table 132 |
Rest of
Latin America Marketing Cloud Platform Market, By Marketing Function,
2020-2030 (USD Million) |
|
Table 133 |
Rest of
Latin America Marketing Cloud Platform Market, By Organization Size, 2020-2030
(USD Million) |
|
Table 134 |
Product
Launch & Development in The Marketing Cloud Platform Market, 2018-2021 |
|
Table 135 |
Investment
and Expansion in The Marketing Cloud Platform Market, 2020-2022 |
|
Table 136 |
Partnership
& Collaboration in The Marketing Cloud Platform Market, 2020-2022 |
|
Table 137 |
Merger
& Acquisition in The Marketing Cloud Platform Market, 2020-2022 |
|
List of
Figures |
|
|
Figure 1 |
Research
Methodology |
|
Figure 2 |
Summary
Snapshot Market Size and Forecast, USD Million, 2022 & 2030 |
|
Figure 3 |
Global
Marketing Cloud Platform Market Segmentation & Impact Analysis |
|
Figure 4 |
Regulatory
Analysis |
|
Figure 5 |
COVID-19
Impact analysis on Marketing Cloud Platform Market |
|
Figure 6 |
Market
Revenue Share by Manufacturers |
|
Figure 7 |
Marketing
Cloud Platform Market, By Component (Market Size and Forecast by Value - USD
Million, 2022 & 2030) |
|
Figure 8 |
Marketing
Cloud Platform Market, By Deployment Mode (Market Size and Forecast by Value
- USD Million, 2022 & 2030) |
|
Figure 9 |
Marketing
Cloud Platform Market, By Marketing Function (Market Size and Forecast by
Value - USD Million, 2022 & 2030) |
|
Figure 10 |
Marketing
Cloud Platform Market, By Organization Size (Market Size and Forecast by
Value - USD Million, 2022 & 2030) |
|
Figure 11 |
Marketing
Cloud Platform Market, By Region (Market Size and Forecast by Value - USD
Million, 2022 & 2030) |
1.
Research Sources
We at Zettabyte Analytics have a
detailed and related research methodology focussed on estimating the market
size and forecasted value for the given market. Comprehensive research
objectives and scope were obtained through secondary research of the parent and
peer markets. The next step was to validate our research by various market
models and primary research. Both top-down and bottom-up approaches were
employed to estimate the market. In addition to all the research reports, data
triangulation is one of the procedures used to evaluate the market size of
segments and sub-segments.
Research Methodology
1.1. Secondary Research
The secondary research study involves various sources and databases used
to analyze and collect information for the market-oriented survey of a specific
market. We use multiple databases for our exhaustive secondary research, such
as Factiva, Dun & Bradstreet, Bloomberg, Research article, Annual reports,
Press Release, and SEC filings of significant companies. Apart from this, a
dedicated set of teams continuously extracts data of key industry players and
makes an extensive and unique segmentation related to the latest market
development.
1.2. Primary Research
The primary research includes gathering data from specific domain
experts through a detailed questionnaire, emails, telephonic interviews, and
web-based surveys. The primary interviewees for this study include an expert
from the demand and supply side, such as CEOs, VPs, directors, sales heads, and
marketing managers of tire 1,2, and 3 companies across the globe.
1.3. Data Triangulation
The data triangulation is very important for any market study, thus we
at Zettabyte Analytics focus on at least three sources to ensure a high level
of accuracy. The data is triangulated by studying various factors and trends
from both supply and demand side. All the reports published and stored in our
repository follows a detailed process to obtain a reliable insight for our
clients.
1.4. In-House Verification
To validate the segmentation
and verify the data collected, our market expert ensures whether our research
analyst is considering fine distinction before analyzing the market.
1.5. Reporting
In the end,
presenting our research reports complied in a different format for straightforward
valuation such as ppt, pdf, and excel data pack is done.
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